You've built a great product.
Now what?

Learn the fundamentals behind building sustainable, testable growth for your startup.

Because "that's what company X did" is not a growth strategy.

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About the author

Julie Zhou has built nearly a decade of experience in growth for some of the most well-known products in the world. She is currently the lead product manager for growth at Yik Yak, an app that provides access to anonymous local feeds anywhere you go. Prior to that, she led growth hacking and user acquisition at Hipmunk, the fastest, easiest way to plan travel and was a product marketer for Google AdWords, Maps and Android.